Bringing sustainability to life through immersive 3D storytelling.
The main video for Lotte Group’s zone at the World Climate Industry Expo in Busan — a 3D animation featuring Bellygom and environmental characters that presents the group’s sustainability and climate plans.
LOTTE WCE
A main content video project created for Lotte Group at the World Climate Industry Expo (WCE) held in Busan.
The project is a 3D animation featuring environmental-themed characters alongside Lotte’s signature character, Bellygom, delivering the group’s vision for sustainability and climate action in an engaging and visually appealing way.
Structured as a manifesto-style content piece, the video highlights Lotte Group’s ESG initiatives and eco-friendly values through bright, friendly visuals, creating a positive and immersive brand experience for visitors.
VISUAL APPLICATION
Project Info
- Year
- 2023
- Category
- Media Art · Commercial
- Industry
- Retail & Commerce
- Craft
- Motion Graphics · CGI · 3D
- Tools
- Cinema 4D · After Effects · DaVinci Resolve · Redshift
Credits
- AGENCY
- Daam Daam Samuso
- PRODUCTION
- CUVE
- DIRECTOR
- Sangwoo Kim
- STUDIO
- ADRM
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